FWD Life Insurance Public Company Limited is a leading life insurer awarded “Most Outstanding Development in 2014” from the Office of Insurance Commission (OIC) and “Consumer Protection Call Center 2015” from the Ministry of Consumer Protection Board. The company provides insurance products to serve all customers’ life stages but the marketing communication is aimed to appeal to Segment G who is the next generation and young to insurance market, aspirational and optimistic, and continually improves the operational effectiveness, delivering fast, convenient, and high-quality customer services.